Glossier is a make up brand that has grown tremendously in recent years. This project is a catalog that sells their best selling products and showcases a style that fits their brand, yet goes beyond. Glossier always encourages you to be proud of yourself and not cover up under load of makeup. Inspired by this, I created this catalog with the theme "up close and personal" in mind. I wanted to highlight that real people use these products and love them.
The light and airy layout is iconic for this minimalist brand, but the capital serif type brings a sophistication that this brand often lacks.